Texas Stadium Implosion Video – Example of Video Search Optimization
Yesterday, I went down to Dallas’s famous Texas Stadium to film and photograph its widely-publicised demolition. I often film and photograph events near me as practice and example for search engine...
View ArticleFacebook SEO Tip: Add Your URL To Your Wall
Here at KeyRelevance we’re researching a number of different avenues for online marketing for our clients, so, along with our bread-and-butter work on Paid Search (PPC) management, and Search Engine...
View ArticleNew Local Marketing Dimension: Facebook Places for Businesses
Facebook rolled out their new Places feature this week, allowing individuals to opt into status updates communicating their geolocations — a service that was likely inspired by smaller checkin services...
View ArticleWhat Would Your Dog Tweet?
An over-the-top Twitter service brings us “Puppy Tweets” — an electronic dogtag that sends signals to your home PC which then Tweets messages to you as though from your canine. As the website touts, if...
View ArticlePinterest Gaining Traction For External SEO
Pinterest appears to be gaining traction really quickly right now. If you aren’t familiar with it, it’s a image sharing site which provides theme based “image boards” which people can “pin” items to...
View ArticleGreat Site For Sharing Infographics: Visual.ly
I recently highlighted how social media newcomer Pinterest is good for SEO, and it’s useful for local SEO as well. Another relative newcomer worth looking to for optimizing infographics is Visual.ly....
View ArticleMarketing on Pinterest – Getting Started
I’m not sure its even remotely secret…I absolutely adore Pinterest as a user. I find all manner of ideas and recipes there that help make my days more interesting. As a marketer, Pinterest is a bit...
View Article12 Steps to Great Press Release SEO & Usability
Are you writing regular press releases? Are you hustling enough to have reason to write regular press releases? Not only does a press release act as a great brand advocacy tool, if done correctly it...
View ArticleAre You Ready? Are You Sure?
I recently ran across a promotion from McDonalds that lined up with the Olympics. I was in the store, eating with my family on vacation, and had to visit a website to enter a code to be eligible to...
View ArticleTrusted or Authority Sites – What are They?
Every month or so, Google quietly releases a blog post that outlines the updates they made to their various algorithms. This month they rolled out a list of their June & July updates. There was...
View ArticlePubcon Day 1 – Social Signals in Search
Eric Enge, President, StoneTemple Consulting Co-Author of “The Art of SEO” with Stephan Spencer Going through different types of sharing, Google+, Twitter, Instagram What do search engines see – a lot...
View ArticlePubcon Day 2 – Social Signals in Search
This morning my friend John Ellis, founder of Crescent Interactive, is rocking the history of Google’s social connections from FriendConnect to Wave to Buzz – all things most in the room have no...
View ArticlePubcon Day 2 – Leveraging Pinterest As A Marketing Channel
So excited to hear about my crack, I mean Pinterest, from Jennifer Evans-Cario, President of Sugar Spun Marketing. What makes Pinterest different, how do we know if it will last? The key things that...
View ArticlePubcon Day 2 – Social Media Optimization and Conversion on Facebook
Alison Zarella, AlisonZarella.com, Moderator - and wear-er of awesome shoes…… First up is Kevin Scholl, who is the Social Media Manager at Red Roof Inns How to turn your community ….. Something I...
View ArticlePubcon Day 2 – Integrating Social Media Into an Overall Marketing Plan
Warren Whitlock, Digital Business Strategist, Carbon Digits, Moderator Warren starts out asking a few audience questions surrounding in-house vs agency and who creates the cotnent within your...
View ArticlePubcon Day 3 – Engaging Your Community and Audience Through Contests
Looks like a panelist didnt show up….that’s too bad…..and bad form…..in my opinion….. First we’ll hear from Matt Craine - Owner and President, MattCraine.com, who met & proposed to his wife at past...
View ArticlePubcon Day 3 – Community Building
Last session of the conference for this sore-wristed typist. I’m excited to hear from Gillian Muessig. I spoke on a panel with her quite a few years ago and she is really one of the most gracious and...
View ArticleMaking Your Brand Attractive by Using a Consistent Message
I received an email in my in box recently that made me cringe. Then it made me think. As an agency that concentrates on SEO and PPC – seeing an email like this makes us scoff. It’s a bit scary –...
View ArticleGoogle+ Communities offer Help, Opportunity
Still in their infancy, Google+ Communities are growing quickly. First available in early December 2012, they’re quickly becoming an asset to any service, product or idea provider. Don’t get me wrong,...
View ArticlePhilanthropy and Online Business – Tips for Success
There’s that little piece of all of us that strives to be a better human being. Some act on that piece, some don’t. No judgement here, I have a lot of thoughts that I don’t act on – arguably those...
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